ADEY celebrates millionth MagnaClean

Manufacturer ADEY Professional Heating Solutions is about to celebrate the installation of its one millionth MagnaClean® Professional filter.

To mark the occasion, the company that introduced magnetic filtration to the central heating industry is rewarding its installers with the chance to win a luxury holiday worth £5,000 plus 100 runners-up prizes of activity fun days.

Installers who find one of the 101 winning golden tickets inside the designated MagnaClean Professional 22mm filter boxes will be eligible to claim a prize. The product serial number of the millionth MagnaClean will be included in the special consignment and the installer who purchases and installs the millionth filter will be entitled to claim the luxury holiday.

All other golden ticket claimants within the promotion will receive a Red Letter activity day of their choice up to the value of £100.

“We're delighted to reach this fantastic milestone and wanted to do something to thank the thousands of installers who've supported us in recent years and switched onto the benefits of effective magnetic filtration,” explains company founder and product inventor Chris Adey.

“From humble beginnings, it's fantastic to think there are now a million MagnaClean Professional filters out there maintaining and protecting central heating systems and reducing heating bills and CO₂ emissions.”

“The millionth MagnaClean is a bit of fun, but it will also hopefully draw attention to the growing need for effective preventative measures to tackle the build up of magnetite sludge and the introduction of the highest possible industry standards. MagnaClean is the leading technology on the market according to independent research and we're now working towards the installation of two million filters,” he adds.

The promotion runs from the beginning of April and installers have until 31 August 2011 to claim a prize. Full details can be found here

Get your magnaclean filter here